Description
Consulting, Logo Refresh, Website Design, WordPress Development, Hosting
Time-Span
2 Months
Background
MTM Global is a business advisory firm for lower-middle-market companies, focused on value creation: profit improvement, cash flow, revenue growth and accountability. Founder and CEO Michael Topa brings a private equity portfolio background and industry experience from aviation to defense to manufacturing.
Mike was relaunching his advisory business and wanted to move off Wix to a more capable WordPress site, with a refreshed logo that also worked on LinkedIn.
Objectives
Goals for mtmglobal.net:
- Move from Wix to WordPress
- Refresh the logo and LinkedIn branding
- Explain MTM's services and the industries it serves
- Introduce the founder and his background
- Share insights through a blog
Challenges
A one-person advisory firm lives on credibility. The site needed to feel established and to the point from day one of the relaunch.
Discovery & Planning
We built a focused home page covering services, industries and the founder, with a dedicated founder page and a Stories blog.
Design Phase
A crisp blue and white palette, the refreshed logo and strong photography give MTM a confident, modern look.
Meet the Founder
The founder page tells Mike's story and the experience he brings to every engagement.
Stories
The Stories blog shares Mike's perspective on running and growing a business, and we've helped publish posts.
Launch & Hosting
We started in April 2023 and launched about two months later, along with new LinkedIn banner and profile images. We host the site and help keep it current.
